• July 3, 2021

How do you measure customer delight?

Creating customer delight can take time. It’s a strategy of trial and error to get it right https://www.whatismyreferer.com. But you can’t do it in a vacuum; it requires customer feedback. It’s not enough to include a handwritten thank-you note with the order; you must determine the impact from that move, which is where measuring your success comes in.

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Majcher said to start by creating a baseline of your current customer satisfaction. Take a quick survey of your customers to find out if the service is OK, great, or needs improvement. Throw in a couple of open-ended questions about their expectations or what they want to see improve agen judi slot. Once you have this customer feedback, you can pinpoint the areas that could use some customer delight and test the waters there.

“If half of those surveyed say they’d love Saturday pickup, well, try it,” Majcher said. “But then, survey again. How are the numbers? Did the Saturday pickup really hang the sun and the moon for them? If the response wasn’t as enthusiastic as you expected, keep poking until you really hit the sweet spot.”

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